Monday, December 19, 2011

NBC Fundraiser for Army Veteran Joel Barish

Come join us for a night of fun:

  • Buffet Dinner
  • D.J
  • Chinese Auction
  • 50/50 Raffle
  • Cash Bar

Benefit will be held at:

February 2, 2012 at 7:30pm

235 Lake Shore Road, Lake Ronkonkoma, NY
 

About Joel

Joel Barish is a 64-year-old Army Veteran from Lake Grove, NY who had a massive stroke on November 26, 2010. This traumatic brain injury caused the right hemisphere of his brain to no longer function, resulting in permanent paralysis on the left side of his body, and paralysis and blindness in his right eye. He is no longer able to walk or care for himself, and is totally dependent on help from others, especially his wife and two daughters. He was in the hospital for 3 months and has been in a nursing home/rehab center for the past 8 months. As you can imagine, the cost is becoming unbearable for his family.
All of the proceeds from this event will go directly to Joel's Family, to help reduce some of the expenses associated with his continuing care.

For more information and to purchase tickets, please click here.

National Business Capital is honored to sponsor this event for such a worthy cause.  Please join us.




 





Tuesday, December 13, 2011

It's Not Too Late For A Holiday Mobile Marketing Plan!

With less than two weeks to go until the beginning of Hannukah and Christmas, many small business owners are carefully reviewing their holiday sales.  If you are looking to make a final push to maximize your holiday sales, it is not too late.  Consider implementing a mobile marketing plan.

Do you have a traditional brick and mortar business?  If so, create a Location Based Deal.  Claim your business on social sites such as Foursquare or Gowalla.  Customers will have the opportunity to "check-in" when they enter your business.  You can offer a special just for checking in or you can offer a special to the "mayor" who is the person who checks in the most often during a 60 day period.  Be sure to put signage in your storefront and advertise on your website and facebook page.

Create a Holiday Mobile App.  Even if you already have an app for your business, creating a special holiday app will attract attention.  Your special holiday app may include holiday specials, holiday hours, and even a coupon for post holiday savings.  Many easy to use tools are available for you to create your app.
 
QR Codes are rising in popularity. Use this special time of year to introduce QR code marketing for your business.  Again, there are do-it-yourself tools available or sites that will create the code for you.  QR codes are a great way to marry your print and online marketing efforts.  A QR code will lead your customer to a mobile site or a landing page.  Here you can provide important holiday information such as store hours and/or specials.  You can also choose to offer exclusive discounts to customers who utilized your QR code.

Implementing any or all of the above will help you maximize your holiday sales.  Spread the word of your mobile marketing by adding icons to your website, facebook page, and emails.  Have signs in your window and at point of sale. Encourage your employees to verbally inform your customers of the special deals they may be able to benefit from.

We at National Business Capital hope you find these tips beneficial!